It was a pleasure to work with Richard-Abraham Runao and his family at rār. rār (pronounced "rare") creates authentic marketing and public relations campaigns to engage diverse global communities.

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My inspiration for the Heritage Month campaign came from Frederick Douglass, who used photography to combat racial depictions of African Americans as "less than human" in publications and literature. The campaign, named "SEE ME," reflects the human desire to be seen for who we truly are. Each campaign was designed to feel beautiful, real, and grounded.

"SEE ME" CAMPAIGN