TWITTER(RIP)
As a member of #Studio, Twitter’s in-house creative agency, I provided creative direction and support for internal as well as external-facing teams, campaigns and initiatives.
ROLE
Art Director
Sr. Brand Designer
To bring more inclusivity to our welcome box, I used Twitter's #ONETEAM tagline to create the "Many Pronouns #OneTeam" t-shirt design. Guided by Creative Director Derrit deRouen, I incorporated nine LGBTQ+ recognized self-identification pronouns within the Twitter logo. My goal was to design a shirt that demonstrated there is space for everyone to be seen as their authentic selves at Twitter.
The welcome box also included stickers with the nine recognized pronouns, providing a nonverbal way for coworkers to acknowledge each other's preferred pronouns.
ROLE
Art Director
Sr. Brand Designer
Lesbians Who Tech & Allies is a community of LGBTQ+ women, non-binary and trans individuals in and around tech and the people who support them.
During Pride Month, Twitter hosted the summit at their SF and NYC headquarters. In addition to the materials supporting the event a series of digital office signage, social posts, and presentation covers were created to increases awareness and engagement with events in support of Pride.
ROLE
Sr. Brand Designer
Twitter Black Birds is the business resource group for Black and African American Tweeps & their allies.
The "Take Up Space" campaign was created to amplify black voices and experiences during Black history month 2022. The campaign featured social posts, presentation materials, and internal digital signage that would be used to support speaker series during Black history month.
ROLE
Sr. Brand Designer
Twitter Flight School (TFS) is an online learning platform that offers courses to educate users on how to use the platform for brand promotion, advertising, and social media marketing on Twitter. I was responsible for auditing, pressure testing and redesigning the TFS internal sub-brand in early 2021.
In partnership with Justin Seeley, Manager, Partner Education & Certification, I updated the Intellum Landing Page navigation and visual assets to move TFS closer to the Twitter brand. To highlight key initiatives, such as new courses, badge pathways, and surveys, we introduced a carousel header.
